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Charleston
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Southern US Cities That Will Light Up Your Instagram Feed

  • June 9, 2025
  • Jules

The Southern United States is home to plenty of cities that are bursting with charm, rich history, and breathtaking scenery.  From the vibrant music scene of Nashville to the historic architecture of Savannah, these cities offer stunning backdrops. They are perfect for your next Instagram post. 

Join us as we explore some of the most Instagrammable spots in the Southern US. These vibrant locations are sure to add a splash of color and creativity to your feed. Whether you’re seeking picturesque streets, lush gardens, or iconic landmarks, each destination has its unique appeal.

Charleston, South Carolina

Charleston is like a beautifully preserved artwork from a bygone era, adorned with just the right touch of pastel hues. Its charm has made South Carolina a prominent destination, consistently recognized as one of the best places to visit.

Charleston accounts for nearly half of South Carolina’s tourism economic impact, generating an impressive $14.03 billion in 2024. The Charleston Regional Business Journal states that this reflects a 7.1% increase from the previous year. 

In 2024, about a quarter of Charleston’s economy is linked to the 7.89 million tourists who visited the region. This marked a record high compared to 2023.  It is easy to see why.

Rainbow Row, the city’s most iconic Instagram hotspot, is a dreamy stretch of 18th-century Georgian row houses painted in bright, candy-colored hues. This colorful street attracts photographers from around the world. Its bright facades set against a clear blue sky create the perfect backdrop. This is truly Instagram gold.

But Rainbow Row is just the beginning. A short stroll reveals cobblestone streets, flickering gas lanterns, ornate wrought-iron balconies, and historic churches. Every corner of the Historic District tells a story and offers a picture-perfect scene. 

You can also capture a classic Charleston carriage ride or the stunning St. Philip’s Church, with its towering spire reaching skyward. It’s a blend of elegance, history, and charm in every shot.

When it’s time to unwind, Charleston’s accommodations are as Instagrammable as the city itself. Right in the heart of downtown, The Charleston Place stands as an iconic landmark. Vogue says that it has 434 elegant rooms, six unique dining and drinking options, and boutique shops. It also offers a world-class spa, a fitness center, and a rooftop pool. 

For a more tranquil stay just minutes from the city, head to The Post House. This is a cozy seven-bedroom inn nestled in the historic Old Village neighborhood of Mount Pleasant. It is styled like a seaside English pub with a modern twist. 

Nashville, Tennessee

Nashville isn’t just Music City. It’s a visual paradise for Instagram lovers, filled with vibrant nightlife, retro flair, and authentic Southern charm. Whether you’re chasing neon-lit selfies, mural moments, or a taste of local culture, this city delivers on every level.

Start your adventure on the legendary Broadway Street. Honky-tonk bars glow with dazzling neon signs, live music fills the air, and every corner pulses with the energy of celebration. 

Snap a nighttime photo under the city’s iconic lights or pose in front of nostalgic landmarks like the Ernest Tubb Record Shop.  But Nashville’s photo ops go beyond Broadway. The city is home to a colorful collection of murals that have earned viral fame. 

The “What Lifts You” angel wings by Kelsey Montague in The Gulch are practically a rite of passage for visitors. When it’s time to rest, Nashville offers accommodations to match every mood and budget. A quick Google search like “Where to stay in Nashville” opens up a world of possibilities. Here are a few suggestions from us.

For a mix of comfort and culture, consider the West End, near Vanderbilt University. This area combines college-town energy with historic architecture, making it both convenient and picturesque. For a culturally rich and lesser-known experience, you can stay in the Jefferson Street area, which is just north of downtown. 

Music City Loft notes that this historic neighborhood is home to the Jefferson Street Sound Museum. It also features Swett’s Restaurant, a beloved family-owned soul food staple since 1954. 

After a day of mural-hopping and neon selfies, treating your taste buds to Swett’s classic Southern dishes is the perfect way to unwind. Even your meal might be Instagram-worthy. 

Savannah, Georgia

Savannah is the kind of city that keeps your camera busy. But even then, you will never get enough of the sights. Everywhere you turn, Spanish moss drapes gracefully from centuries-old oak trees, lending the city a mystical, almost gothic atmosphere. 

Iconic spots like Forsyth Park and Bonaventure Cemetery capture this ambiance perfectly. With winding paths, weathered statues, and dramatic backdrops, they’re ideal for black-and-white edits or dreamy film-like filters.

Savannah’s unique city layout, featuring 22 historic public squares and cobblestone streets, invites slow strolls and spontaneous content creation. Every corner feels like a film set, especially during golden hour. Sunlight filters through the moss, casting golden hues on brick facades and wrought-iron balconies.

When’s the best time to visit? Spring and fall are ideal for both weather and aesthetics. From March to June, temperatures usually range from the high 50s to mid-80s. Travel + Leisure says that during this time, trees and flowers, especially azaleas, burst into vibrant pinks and greens. 

A lifelong Savannah resident notes that nearly every afternoon, it rains for 30 to 40 minutes. However, people say Savannah looks especially beautiful during and just after the rain. The Spanish moss, covered in raindrops, sparkles in the sunlight.

For a stay that reflects the city’s rich past, The River Street Inn is a top pick. As per The Manual, it is housed in an 1817 cotton warehouse. The property exudes old-world charm with exposed brick walls, fireplaces, and large windows that overlook the Savannah River. If you prefer a more luxurious experience, consider The Perry Lane Hotel, situated in downtown Savannah. It offers 167 elegant guest rooms and 12 opulent suites. 

FAQs

Are there any guided photo tours available in these cities?

Yes, cities like Charleston, Savannah, and New Orleans offer guided photo tours led by local photographers. These tours showcase iconic landmarks and hidden gems. They help you capture unique angles while learning about the city’s history and culture through visual storytelling.

Which Southern city is best for drone photography?

Asheville, NC, offers stunning mountain views, while Miami, FL, delivers vibrant coastal cityscapes, both ideal for drone photography. Their varied layouts present creative opportunities. However, to ensure safety and legal compliance at any place, always check local laws and FAA regulations before flying.

How can I find the best Instagram locations when visiting a new Southern city?

Search Instagram using location tags and hashtags like #SouthernCharm or #[CityName]Views. Explore Google Maps for highly reviewed photo spots, and connect with local photographers or visitor centers. They often reveal photogenic places beyond the typical tourist areas, perfect for standout content.

The Southern United States is a vibrant canvas filled with cities that celebrate rich history and culture. These cities also offer stunning visuals perfect for your Instagram feed. The Southern treasures offer something unique, from famous sites to colorful street art. They extend an invitation to become immersed in their charm.

Image: Unsplash, Leo Heisenberg

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  • charleston
  • Deep South
  • nashville
  • Savannah
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